Barclays (in the US) citing its in house card spending for merchants categorized as ‘Florists supplies, Nursery Stock and Flowers:

spending from February 1 to 11 was the slowest-developing season for the post-pandemic years

  • softer Valentine’s Data flowers spending
  • also follows the softer gym spending identified last month
  • and overall weakness in the aggregate spending in our consumer credit card data

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Meanwhile, from the ECB:

ecb valentines 2024 day